We help brands evaluate solutions from the marketing goal outward, ensuring the chosen approach truly fits the business — for better efficiency, better results, and long-term growth in revenue and brand value.

Awareness is the first step of digital marketing. With consumer insight, content, and media strategy inside an ecosystem of over 22 million monthly active LINE users, brands deepen daily interactions and compound brand equity long term.
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Deep communication builds trust and loyalty. By conveying brand values and product strengths, we guide consumers from first impression to growing purchase intent, brand preference, and top-of-mind recall.
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New customers and new brand friends drive growth. Campaign design, precision media buying, and co-promotion with distinctive media attract more prospects and expand your reach for sustained expansion.
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Linking online and offline lets consumers interact with your brand anywhere — through interactive technology and innovative formats spanning venue ads, in-store traffic, and digital sampling.
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A LINE Official Account is the best channel for staying close to fans. Quizzes, games, exclusive offers, and segmented content lift engagement, recognition, and goodwill.
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Well-planned campaigns and media tools guide consumers through key interactions and purchase behavior.
Learn more →In today’s fiercely competitive market, the growing number of brands pushes traffic costs up year after year. Traditional membership marketing can no longer keep pace, so LeapUp developed the Sandglass Membership Model to help businesses stand out.
At the heart of the Sandglass Model, an hourglass-shaped structure connects traffic acquisition with member return. The upper half represents bringing in new traffic: attracting new customers into your brand ecosystem through every channel. The lower half represents member accumulation and return: nurturing the activity and loyalty of existing members into a self-sustaining cycle. Brands not only keep a stable source of traffic, but also continuously gain new traffic through member return and word of mouth.


LeapUp Social Marketing is a member of the cacaFly Group, serving as the group’s LINE integrated marketing specialist focused on LINE Biz Solutions. We help advertisers build owned audience pools within the vast LINE ecosystem — creating brand buzz at the top of the funnel, locking onto mid-funnel audiences with precise data, and converting prospects into loyal customers through marketing technology.
As a leading LINE agency, LeapUp offers end-to-end services covering LINE media planning and buying, Official Account operations and billing programs, and LINE WORKS business software. Our team understands how the LINE ecosystem works and delivers brand messages precisely to target audiences. Whatever the goal — brand building, market expansion, or customer relationship management — LeapUp provides tailored solutions that help advertisers reach their business objectives.
“As the LINE ecosystem matures, cacaFly Group saw both the market potential and the talent gap. We founded LeapUp to focus on LINE integrated marketing and build a winning formula for every advertiser.”
Nathan Chiu
邱繼弘
Chairman & CEO
“The era of cheap traffic is over — owned audiences are rising. Brands that use LINE’s media strengths to convert traffic into Official Account members, then segment, convert, and acquire through them, will hold the winning edge.”
Daphne Kang
康敏琦
COO
“In an age of fragmented consumer behavior, integrating data with the power of media to move beyond single-point marketing is the value we most want to bring clients. With 20+ years of advertising experience and industry know-how, our team is your best ally for brand growth.”
Anna Sun
孫安珮
Deputy Sales Director




















Talk to a LeapUp consultant and get a LINE integrated marketing strategy tailored to your brand.